DC Universe Infinite Heroes Lex Luthor Figure #38
From Mattel

DC Universe Infinite Heroes Lex Luthor Figure #38
Amazon Sales Rank: #135008 in Toys & Games

A relatively dull toy, but a major villain for the cool new DC Universe action figure line Lex Luthor comes in some sort of purple and green suit, ready for action. Known in the comics for being a criminal mastermind/business tycoon, this Luthor is dressed like a villain on a mission. That's part of what appealed to me, since in the movies and on TV Lex Luthor is often seen as a bald guy in a business suit. I like the idea of him doing some dirty work. The figure bends at the elbows and knees. The legs move at the hip, the shoulders have ball & socket joints, the head swivels around, and the figure turns at the waist. The DC Universe: Infinite Heroes action figure line reminds me of the old-school action figures of years past. Nothing fancy. Just the basics. I also think these figures are more kid-friendly. Many action figures these days are designed for collectors. These new DC Universe: Infinite Heroes figures are designed for kids. They are made out of durable plastic and should withstand a good amount of action. They don't come with choking hazard accessories or intricate moving pieces that could break off. They're simply good old-fashioned action figures. Lex Luthor isn't anything special as an action figure. He's a bald guy in a cool suit. No weapons or karate-chop action or anything. Pretty dull if you're not into superheroes. I guess the fun comes from your own imagination. Devising sinister schemes for Luthor when you play. But it's a good pick-up if you can find it for a cheap price, as every superhero collection needs some villains. I'm a big fan of both the DC Universe: Infinite Heroes collection (by Mattel) and the new Marvel Universe collection (by Hasbro). Both lines produce very basic action figures for characters featured in their respective comic book mythologies. The characters are designed from their classic comic book appearances, rather than their appearances in recent movies or stylized TV cartoons. And the lines contain characters from the whole pantheon of superheroes and villains, together at last. (Rather than being separated by movie, TV show, etc. You get, for example, Batman, Superman, Green Lantern, Joker, Flash, Wonder Woman, Lex Luthor, Shazam!, etc. all under the same banner.) Another thing that's cool about both the DC Universe: Infinite Heroes and Marvel Universe action figures is that they are both 3-3/4" scale. This smaller scale is the same scale as the popular Star Wars action figures. So characters from DC, Marvel, and Star Wars can be mixed together to make for some great playtime adventures. And since the collections umbrella the entire comic book lineups, you don't have to worry about Iron Man figures being taller than Spider-Man figures or Batman figures dwarfing Star Wars figures. They're all the same size. While the Marvel figures are more posable, I think the DC figures (like Lex Luthor) are more durable and might be safer for younger children. But both lines should be fun for kids as they can collect all their favorite heroes together. I especially like the basic comic-based designs. No weird gimmicky costumes. Just the classics. Good for piecing together an all-star superhero team.